Experiential Marketing
Experiential marketing is my specialty, with over 7 years of experience creating meaningful, memorable events to promote brand awareness, foster relationships, and corporate teambuilding. I have experience leading tradeshows, brand activations, and corporate events that go beyond visibility to create real connection. I focus on crafting immersive experiences that make attendees feel something about the brand, turning moments into bold, lasting memories that drive engagement and loyalty.
Brand Activations
Directed 10+ high-impact brand activations featuring notable guests including Governor Ron DeSantis and leading pharmaceutical executives. Spearheaded the largest activation, the grand opening of Wesley Pharmaceuticals, which brought together over 400 clients, partners, and employees to successfully launch and celebrate the brand. These events would not have been possible without the support of an incredible team, whose dedication to logistics, planning, and seamless day-of execution made it all come together.
Tradeshows
Coordinated 20+ trade shows across two brands throughout my career, overseeing booth design, exhibit execution, merchandising, and end-to-end logistics. Mentored and trained the marketing team to successfully execute small- and mid-sized tradeshows, while also supporting large-scale events such as A4M.
Corporate Events
Organized and planned 10+ corporate social events for over 300+ attendees, ranging from leadership retreats to holiday parties.
